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Tag Archives: Big Data

Why small data still matters – the myth of the usefulness of Big Data

Everywhere you look, people are talking about Big Data and how it’s going to change everything. They aren’t wrong. But they aren’t entirely right, either.

The problem with most people’s conception of Big Data is that data means a lot of different things to different people.

FAQ Friday: What is BI and is it the same as Big Data?

FAQ Fridays are a new feature on the blog where we address some of the more common questions we get asked over the course of the week. Have a question you want us to answer? Just comment below, reach out to us on Twitter or Facebook,